We are a second generation,  family owned shoe store specializing in comfort.  We are located in the heart of Downtown Chico with a second store in Paradise. Birkenstock is our namesake and we have lots of styles.  We also carry many other Euro comfort brands for men and women. Accessories are another big part of the mix.  Socks, purses, hats, jewelry are all part of the excitement in our stores.


333 Broadway st